EXPERTISE

22Mar11

expertise-industry

► EXPANSION – global acquisition of gaming projects, start-up of lottery / betting operations in Africa, Asia and South America (EDITEC – Global Lottery and Sports Betting Operator – Emerging Markets)

► DEVELOPMENT – implementation of marketing / sales concept for new product lines – successful preparation of trading / channel partners in America, Asia and Europe (Binca Group – Organic Aquaculture – Retail / Wholesale Operations 2006/7)

► START-UP – definition of European marketing and sales concept for introduction of consumer products – successful product launch with leading European retail / grocery chains and channel / wholesale partners (Phillips Foods – Luxury Delicatessen – Retail / Wholesale Operations 2004/6)

► SET-UP – preparation of business plan and product development – design of sales concept and acquisition of key accounts – successful installation of technical and administrative infrastructure (Phone 24 – Telecom Retail / Service Operations, 2003/4)

► IMPROVEMENT – reform of sales and product management – successful implementation across various European market territories (Vectone – Telecom Retail / Service Operations 2002/3)

► INNOVATION – development of new product category in line with progressive brand and trade marketing / sales concept – successful launch with leading national retail / grocery chains (Shamrock – Fine Foods – Retail / Wholesale Operations 1998-2002)

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