EXPERTISE
22Mar09
EXPANSION – global acquisition of gaming projects, start-up of lottery / betting operations in Africa, Asia and South America – Global Lottery Operator
DEVELOPMENT – implementation of marketing / sales concept for new product lines – successful preparation of trading partners in America, Asia and Europe – Binca Group 2006/7
START-UP – definition of European marketing and sales concept for introduction of new consumer products – successful product launch with leading European retail / grocery chains – Phillips Foods 2004/6
SET-UP – preparation of business plan and product development – design of sales concept and acquisition of key accounts – successful installation of technical and administrative infrastructure – Phone 24, 2003/4
IMPROVEMENT – reform of sales and product management – successful implementation across various European market territories – Vectone 2002/3
INNOVATION – development of new product category in line with progressive brand and trade marketing / sales concept – successful launch with leading national retail / grocery chains – Shamrock 1998-2002
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